Matte Leão is a loved and well-known brand among the carioca people, that's been selling its iced teas for over a hundred years. Now, it needed to make its way to São Paulo and release the new Green Tea with Lemon. So, we've created the event Fusão Chá com Limão, a mix of gastronomy, music and urban culture that occupied São Paulo from the Viaduto do Chá until the Ponte do Limão.
Role: copywriting